We work with a wide range of companies — from small startups to established B2B businesses and public institutions. What matters most to us isn’t your size, but your mindset. If you’re looking to communicate clearly, grow with intention, and build something meaningful, then we’re probably a good fit. Startups often come to us when they need to clarify their message, launch a new product, or define a strong visual identity. We help them create simple, impactful solutions that lay the foundation for future growth — from branding and website design to digital strategy. Larger companies and B2B organizations usually look for precision, scalability, and alignment with business goals. In these cases, we bring strategic thinking, UX expertise, and solid production workflows to deliver results that integrate seamlessly with their internal teams and systems. We’ve worked with businesses across industries — from wellness and real estate to education, mobility, and science — adapting our process to meet each client’s context. Whether you’re starting from scratch or evolving an existing structure, we’ll meet you where you are and help you move forward with clarity.
Un proyecto de branding con Highland nunca se limita a un logotipo. Se trata de construir una identidad completa y significativa que refleje quién eres, cómo hablas y cómo te conectas con tu audiencia — desde lo visual y lo verbal, hasta lo estratégico.
Según el alcance del proyecto, un servicio de branding puede incluir:
No trabajamos con plantillas predefinidas ni con modas pasajeras que se desactualizan en seis meses. Todo lo que diseñamos está pensado para perdurar y escalar, con base en tus valores, tu mercado y tus objetivos de crecimiento.
Y más allá de los entregables, ofrecemos un proceso riguroso y acompañado: cuestionamos supuestos, clarificamos el enfoque y te guiamos paso a paso hasta que tu marca no solo sea atractiva, sino también coherente, utilizable y con vida propia.
We do both — and we treat them with the same level of care. Some clients come to us with a blank slate and need a full website from the ground up. In those cases, we help define structure, content strategy, user flow, design, and development. We guide you through the entire process, step by step.
Others already have a website that’s working… but not well enough. Maybe it’s outdated, inconsistent, or not aligned with current business goals. In these situations, we evaluate what to keep, what to rebuild, and what can be optimized. We don’t push for a full redesign unless it’s truly necessary — sometimes, refining the experience is more powerful than replacing it entirely.
Our goal is to deliver clarity, usability, and long-term value — whether we’re starting from zero or evolving what’s already there.
Absolutely. At Highland, we specialize in creating complete digital roadmaps — from initial diagnosis to long-term strategy. We don’t just execute isolated tactics; we help you define what to say, where to say it, how often, and why. Whether you’re launching a new brand, entering a new market, or trying to bring order to scattered digital efforts, we build structured strategies that align with your business goals.
Our work often starts with research and listening. We assess your position, audience, content, channels, and competitors. From there, we define the key pillars of your communication: brand tone, content formats, platforms, frequency, and KPIs. Once the strategy is solid, we can execute it — or guide your internal teams to do so.
Of course, if you already have a strategy in place, we’re happy to step in at the execution phase. But when needed, we’re fully prepared to design the entire roadmap from the ground up.
Yes, absolutely. We understand that not every project needs a full end-to-end solution. Sometimes you already have internal resources, an existing team, or parts of the work already done — and you’re simply looking for help in a specific area.
We’re flexible and experienced working in collaborative setups. You can hire us just for branding, for UX/UI design, for audiovisual production, or for strategic consulting — depending on where you need support. We can also step into ongoing projects, providing guidance, refinement, or execution without needing to start from scratch.
Whether you need a full creative partner or just one piece of the puzzle, we’ll integrate seamlessly, respect the context, and deliver with the same level of quality and care.
En Highland, no entendemos el branding como un servicio aislado, sino como la base de todo lo que hacemos. Ya sea que estemos diseñando una web, produciendo un vídeo o desarrollando una estrategia digital, todo parte de una marca clara y coherente.
El branding no va solo de lo visual. Es la manera en que una empresa se presenta al mundo: lo que dice, cómo se ve y en qué cree. Una marca sólida aporta consistencia, credibilidad y confianza. Sin ella, incluso la mejor campaña de marketing pierde fuerza.
Por eso, muchas veces empezamos ahí: ayudamos a nuestros clientes a ganar claridad, definir su tono y crear un sistema que pueda escalar. A partir de esa base, podemos acompañarlos en diseño, contenido y comunicación, con una marca que marca el camino.
Para nosotros, el branding no es solo un servicio. Es el núcleo estratégico de nuestro trabajo, y la razón por la que muchos de nuestros clientes siguen confiando en nosotros a largo plazo.
While we're based in Catalonia, our work spans far beyond. We collaborate with clients across Spain, Europe, and internationally — managing branding, strategy, design, and digital projects remotely with full efficiency. Our workflows are built to support remote collaboration with clarity and structure: clear timelines, defined milestones, and ongoing communication. However, when it comes to audiovisual production, we operate primarily within Catalonia using our in-house technical team. This ensures control over quality, logistics, and equipment. That said, in projects outside our region, we’ve successfully dispatched creative or directing staff to lead and coordinate external crews hired locally, ensuring the same standards and creative direction are maintained. So yes — we work globally, but with clear boundaries when it comes to production. And we’re always transparent about what’s possible depending on the scope and location of the project.
Somos flexibles. No todas las marcas necesitan empezar desde cero, y no todas las identidades están rotas. Muchos de nuestros proyectos comienzan con un refresh: evolucionar lo que ya funciona, corregir lo que no y construir coherencia en torno a los elementos existentes.
Ya sea que se trate de actualizar el logotipo, afinar la paleta de colores, unificar la tipografía o desarrollar nuevas aplicaciones de marca, podemos incorporarnos en cualquier fase del proceso. Te ayudamos a identificar qué es sólido, qué ha quedado desfasado y dónde hay margen de mejora — sin perder el reconocimiento ni el impulso que ya has conseguido.
Nuestro objetivo siempre es el mismo: claridad y consistencia.
Si creemos que un rebranding completo es necesario, te lo diremos. Si con una actualización puntual es suficiente, no lo complicaremos.
En ambos casos, nos aseguraremos de que tu marca se perciba actual, afinada y alineada con la dirección de tu negocio.
Yes — and often, that’s the smartest and most efficient approach. A full rebuild isn’t always necessary. In many cases, the structure or content of a digital product is solid, but the user experience needs clarity, better flow, or simplification.
We start by auditing your current website or app. We look at navigation, hierarchy, consistency, loading speed, accessibility, and overall usability. From there, we propose focused improvements that can significantly enhance the user experience — without the need to redesign or redevelop the entire system.
This could involve improving interface elements, reworking page structure, optimizing mobile layouts, or clarifying key calls to action. The result: a smoother experience, better performance, and more satisfied users — all with less disruption and lower cost than a full overhaul.
Yes — we work across both organic and paid channels, and we see them as complementary tools rather than separate worlds. Organic content helps you build long-term visibility, brand authority, and genuine community. Paid media, on the other hand, offers control, speed, and reach when you need to boost specific messages or campaigns.
At Highland, we start with your goals: Are you looking to grow awareness? Drive conversions? Build loyalty? Depending on that, we define a mix of formats and platforms — from SEO-friendly blog posts and social media storytelling to ad campaigns on Meta, Google, or YouTube.
We also pay close attention to consistency. Organic and paid should speak the same language. That’s why we align visual identity, tone of voice, and content style across all channels — so your brand feels cohesive, whether people find you through a search, a reel, or a promoted post.
We can handle strategy, creation, and management for both sides — or focus on one, depending on what you need.
Highland isn’t a factory of templates. What sets us apart is our ability to combine strategic thinking, creative clarity, and technical precision — always tailored to the real context of each client. We don’t offer “packages.” We build solutions that make sense. Where some agencies jump straight into execution, we start by listening and understanding. We ask the uncomfortable questions that lead to clearer goals, stronger positioning, and more focused results. Whether it's a logo, a website, a campaign or a digital product, we look at the big picture — because design without direction is decoration. We also work with a flexible team structure that blends in-house talent with trusted collaborators. That gives us the agility to scale and adapt to each project’s needs, while maintaining high creative and production standards. Our clients value the dedication, personal attention, and exclusivity they receive. With Highland, they know they’re not just another client — they’re getting thoughtful partnership, reliable solutions, and a team they can trust.
En cada proyecto de branding, empezamos por entender el negocio que hay detrás de la marca. Eso implica conocer tus objetivos, tu audiencia, tu posicionamiento, tus competidores y los retos a los que te enfrentas. Sin ese contexto, el diseño —por bueno que sea— no deja de ser decoración.
Nuestro proceso conecta estrategia y creatividad desde el primer momento. Hacemos preguntas que van más allá de lo estético:
¿Qué quieres lograr? ¿A quién necesitas convencer? ¿Hacia dónde va tu empresa?
Y a partir de esas respuestas, construimos una identidad visual y verbal que respalde tus objetivos, no que los distraiga.
También colaboramos estrechamente con los responsables clave del proyecto, asegurando que cada decisión refleje tanto la visión interna como la realidad externa.
Porque al final, el branding no va solo de cómo te ves, sino de cómo te posicionas para crecer.
We design both — websites and digital products like apps, platforms, and internal tools. What matters to us isn’t the format, but the function. Whether it’s a marketing website, an e-commerce store, a SaaS dashboard, or a mobile app, we approach each project with the same principles: clarity, usability, and consistency.
For websites, we focus on structure, messaging, and visual impact. We create designs that not only look good, but also guide users toward action. For apps and platforms, we go deeper into UX logic, component systems, user flows, and scalability — thinking in terms of interaction and long-term use.
In both cases, we align our design decisions with business goals and user expectations. We design experiences that work — not just layouts that impress.
We adapt every strategy based on scale, structure, and available resources — because what works for a startup doesn’t necessarily work for a consolidated company, and vice versa.
For small businesses or new brands, we focus on clarity, simplicity, and agility. That often means creating lean strategies that deliver results quickly without requiring massive budgets or big teams. We prioritize actions that bring visibility, build credibility, and set a strong foundation for growth.
For larger companies or organizations, we bring more structure. We coordinate across departments, align with existing brand guidelines, and design content systems that are scalable, consistent, and measurable. These projects may involve multi-channel planning, team workflows, and long-term brand positioning.
In every case, our goal is the same: define a strategy that fits your reality and helps you grow with intention — not just more content, but better communication.
Highland operates with a solid in-house core team that leads every project — ensuring consistency, quality, and close client communication. At the same time, we collaborate with a trusted network of specialized professionals in areas like motion design, development, copywriting, photography, or SEO, depending on each project's scope. This hybrid model allows us to stay agile without compromising on quality. When we bring someone into a project, it’s not a random hire — it’s someone we know, have worked with before, and trust to uphold our standards. Every project is coordinated, reviewed, and delivered under the Highland umbrella. For the client, this means one clear point of contact, streamlined communication, and the confidence that the work is being managed with full accountability from start to finish.
Sí — y en muchos casos, esa es la opción más inteligente. No todas las marcas necesitan un reinicio completo. A veces, lo que realmente hace falta es cambiar la percepción, clarificar el mensaje o actualizar la forma en que se presenta la marca, sin perder el valor que ya has construido.
Podemos ayudarte a repensar tu posicionamiento, redefinir tu propuesta de valor o ajustar el tono de voz, manteniendo los elementos visuales esenciales. En otros casos, quizá propongamos una evolución sutil de la identidad visual para alinearla con una nueva narrativa o dirección de negocio.
Tratamos cada marca como un sistema vivo: algunas partes pueden necesitar un cambio, otras deben mantenerse. Nuestro trabajo es ayudarte a encontrar ese equilibrio — para que tu marca se sienta actual y relevante, sin dejar de ser reconocible para tu audiencia.
Se trata de evolución, no de ruptura.
Our process is structured, but adaptable — designed to give clarity, avoid surprises, and allow space for creativity. We usually divide UX/UI projects into four main phases:
1. Discovery – We start by understanding your users, goals, product, and context. This might include workshops, stakeholder interviews, and a deep dive into your current platform or competitors.
2. Strategy & Structure – We define information architecture, user flows, and wireframes. Here, we shape the logic before touching the visuals, making sure everything makes sense before it looks good.
3. Visual Design – We apply your brand (or build one if needed) and create high-fidelity UI screens. We think in systems — not just screens — so you end up with reusable components and scalable design.
4. Handoff & Support – We prepare final files, prototypes, and documentation for your developers, or work directly with them to ensure a smooth transition.
We stay close to your team throughout the project, adapting to feedback and providing guidance that’s both strategic and practical. It’s not just about delivering great design — it’s about making sure it works in the real world.
We create a wide range of marketing content — always tailored to the message, the audience, and the platform. From long-form storytelling to fast-impact visuals, our focus is on quality, clarity, and purpose.
Some of the formats we produce include:
Each piece is crafted to fit into a bigger system. We don’t believe in creating content just to fill a calendar — we create communication that reflects your brand’s values, connects with your audience, and supports measurable goals. Whether you need an always-on content strategy or a campaign with a clear start and finish, we can handle the creative and execution side from start to finish.
Absolutely. Many of our best collaborations began with a small, well-defined first step — a landing page, a logo, a content strategy, or a discovery phase. Starting small doesn’t mean thinking small. It means focusing your investment where it matters most right now, while building a foundation for future growth.
We understand that not every business is ready to tackle everything at once. That’s why we work in modular phases: we can start with what’s urgent or strategic, and scale up over time as your needs evolve. Whether you want to expand your website, strengthen your brand, or launch campaigns later, we’re ready to grow with you.
Our role isn’t just to deliver a service — it’s to help you make smart, sustainable decisions over time. Starting small can be the smartest move when it’s done with intention.
El logotipo es solo una parte del sistema visual de una marca — una parte importante, sí, pero insuficiente por sí sola.
Una identidad visual completa incluye todos los elementos que determinan cómo se ve y se percibe tu marca en distintos puntos de contacto: paleta de colores, tipografía, sistemas de composición, iconografía, estilo fotográfico o ilustrativo y un conjunto de guías de uso que garantizan coherencia.
Piensa en el logotipo como una firma, y en la identidad visual como toda la personalidad. Ambos son necesarios para generar reconocimiento y confianza.
Una identidad visual bien diseñada permite que tu marca se exprese con coherencia en papel, en pantalla, en movimiento y en entornos físicos — sin que el logotipo tenga que cargar con todo el peso.
En Highland, diseñamos logotipos funcionales, pero siempre pensamos en sistemas. Te damos las herramientas para que puedas usar tu marca con confianza y consistencia, en cualquier formato o plataforma.
Yes — we offer both design and development, either together or separately, depending on your needs. When we design a website, we can also handle the full development process to ensure that the final product works exactly as intended, with full consistency between design and execution.
We specialize in no-code and low-code platforms like WordPress (with Bricks Builder), Webflow, and Shopify for e-commerce projects. These tools allow us to build high-quality, responsive websites that are fast, flexible, and easy for clients to manage — without compromising on design or performance.
If you already have a development team, we can hand off the full design system, assets, and specifications to ensure smooth implementation. And if you already have a finished design, no problem. We can take your layouts and turn them into a fully functional site using any of these platforms.
Whether we build it or collaborate with your team, our goal is to keep things efficient, scalable, and user-friendly — for your team and your users.
Yes — we offer full social media management for clients who want consistent, high-quality content without the stress of handling it all internally. That includes planning, content creation, scheduling, publishing, and performance monitoring.
Our approach is tailored to each client. For some, we act as an extension of their team — creating and managing everything on a weekly or monthly basis. For others, we support internal teams with content packs, strategic direction, or creative supervision, leaving day-to-day publishing in their hands.
We work across platforms like Instagram, LinkedIn, Facebook, and TikTok, adapting both format and tone to fit the channel. More importantly, we don’t just post — we communicate. That means defining a clear voice, crafting stories that resonate, and ensuring every piece contributes to your overall marketing strategy.
If needed, we also provide community management, basic reporting, and periodic reviews to track growth and engagement.
Getting started is simple. First, we set up a short call or meeting to understand what you’re looking for — whether it’s a website, a rebrand, a video, or something more complex. We ask the right questions to clarify your goals, your context, and the challenges we’re solving together. Based on that, we’ll put together a tailored proposal with a clear scope, timeline, and budget. We’re transparent from the start, and we’ll only take on the project if we believe we’re a good fit and can truly add value. Once you approve the proposal, we align schedules, define milestones, and begin the creative process. Whether the project lasts two weeks or six months, we keep communication open and structured, so you always know where things stand. With Highland, there’s no mystery. Just clear thinking, honest dialogue, and a shared commitment to doing great work.
Sí, los ofrecemos — aunque con una aclaración importante. Podemos ayudarte a desarrollar nombres que sean relevantes, distintivos y alineados con tu estrategia de marca, pero no somos una agencia especializada exclusivamente en naming.
Para la mayoría de proyectos —especialmente startups o marcas en fases iniciales—, nuestro enfoque suele ser más que suficiente. Estudiamos tu posicionamiento, tu público, el territorio lingüístico y el contexto del mercado para generar propuestas creativas y viables.
Ahora bien, cuando se trata de marcas con gran inversión o presencia internacional, somos transparentes: recomendamos trabajar con una agencia especializada en naming. Estos equipos realizan estudios legales, lingüísticos y culturales en profundidad a nivel global — algo que va más allá de lo que solemos ofrecer los estudios creativos generalistas, incluido el nuestro.
En cuanto a la identidad verbal, ahí sí estamos totalmente preparados. Te ayudamos a definir el tono de voz, la estrategia de mensajes, el estilo de redacción, los eslóganes y los principios comunicativos, para que tu marca hable con claridad, coherencia y personalidad en todos los canales.
We don’t design for the moment — we design for what’s next. That means creating systems, not just screens. We build websites and interfaces that are meant to evolve with your business, not become obsolete after six months.
From the start, we think modular. We create components and design rules that scale, so your team can reuse and expand without starting from scratch. We also prioritize clarity and documentation, so your developers, marketers, or future collaborators can work with the platform confidently.
On a strategic level, we align design decisions with your business goals — not just visual preferences. We ask: Will this support your growth? Will it improve your users’ experience? Will it make your team’s life easier?
And finally, we stay available. Whether through ongoing support or future iterations, we’re ready to help your digital experience stay sharp, relevant, and valuable over time.
Every collaboration begins with listening. Before proposing any action or creating content, we want to fully understand your brand, context, and goals. That’s why we start with a strategic onboarding session — a conversation (or series of them) designed to align visions and identify real needs.
Depending on the project, this first step might result in a full marketing strategy, a campaign brief, or a modular content plan. But always with one clear focus: to make sure everything we do — from a single Instagram post to a full-scale campaign — is aligned, intentional, and effective.
Yes — and it’s something we take seriously. A project doesn’t end when it’s launched. Whether it’s a website or a digital campaign, we offer ongoing support to ensure your investment keeps performing over time. For websites, we can handle updates, backups, security monitoring, and minor content changes through monthly maintenance plans. For brands, we offer continued creative support for new materials, adaptations, or evolving needs. And for marketing or strategy projects, we can assist with campaign follow-ups, performance reviews, or optimization rounds. We adapt the level of support based on what you actually need — from lightweight check-ins to long-term partnerships. The goal is to stay available, reliable, and proactive. One of our core values as a company is building long-term relationships — not one-off collaborations. That means we feel truly responsible for every client we work with, and we take care of those relationships with attention, commitment, and care.
Un proyecto de branding estándar suele durar entre 4 y 6 semanas, dependiendo del alcance, la disponibilidad del cliente y el número de personas involucradas en la toma de decisiones. En proyectos más complejos —por ejemplo, si incluyen naming, identidad verbal o múltiples aplicaciones de marca—, el plazo puede ser mayor.
Nuestro proceso es estructurado pero flexible. Generalmente incluye las siguientes etapas:
Te involucramos en los hitos clave para recoger feedback y asegurar que todo esté alineado. Trabajamos con agilidad, pero no con prisas. Nuestra filosofía es clara: “La velocidad es una ventaja, pero correr es un error.”
Algunos proyectos exigen fechas cerradas. Otros necesitan más tiempo para hacerlo bien. Nos adaptamos a cada caso, con intención, no con urgencia.
We specialize in high-quality, purpose-driven audiovisual content — from corporate videos and promotional spots to event coverage, interviews, and branded storytelling. Whether you need to communicate a service, explain a process, or capture a live moment, we craft videos that are clear, human, and aligned with your communication goals.
We’ve worked on formats like:
What matters most to us is not the format — it's the story and the intention behind it. We help you define the message, find the right tone, and bring it to life with clarity and emotion. From planning to final edit, we take care of the full production process, always focused on quality and coherence with your brand.
Yes — we offer both SEO and SEM services as part of a broader digital strategy. For SEO, we focus on both technical optimization and content-driven approaches: improving site structure, page speed, and indexing, while also creating keyword-aligned content that’s useful, readable, and built to perform over time.
For SEM (Search Engine Marketing), we design and manage paid campaigns on platforms like Google Ads. That includes keyword planning, ad copywriting, audience targeting, A/B testing, and performance tracking. We optimize campaigns to balance visibility, cost-efficiency, and conversion.
Most importantly, we never treat SEO or SEM as isolated services. They work best when aligned with your messaging, content, and user journey. That’s why we integrate them into your brand’s overall strategy — so every action contributes to long-term growth and short-term impact.
It depends on the type and scope of the project — but we always define timelines clearly before starting. As a reference:
– A small website may take 2–3 weeks
– A full website with custom design: 4–6 weeks
– A branding project: 3–6 weeks
– A video production: 2–4 weeks
– A strategy or marketing plan: 3–5 weeks, depending on research and goals
These are just examples — not fixed rules. Every project has its own rhythm, and we adapt accordingly. Sometimes we need to meet strict deadlines and work with calendar limitations. Other times, we can allow the process to breathe and stretch in pursuit of excellence.
We work with one simple principle:
“Speed is an advantage. Rushing is a mistake.”
We don’t cut corners for the sake of finishing fast. We deliver on time, but never at the expense of quality or clarity.
Sí — y nos encanta hacerlo. Algunos de nuestros mejores proyectos han surgido precisamente de la colaboración con equipos internos de marketing, departamentos de comunicación o agencias externas.
Nos vemos como partners, no como proveedores, y eso significa saber integrarnos en dinámicas y flujos de trabajo diversos.
Ya sea que tu equipo necesite dirección creativa, ejecución de diseño, asesoramiento estratégico o simplemente alguien que sepa traducir la marca en aplicaciones reales y coherentes, nos adaptamos al rol que haga falta. Estamos acostumbrados a trabajar junto a otros perfiles: desarrolladores, redactores, agencias de prensa, equipos de medios…
Siempre con foco en la claridad, la responsabilidad compartida y el respeto por la especialización de cada parte.
Nuestro objetivo no es asumir el control, sino elevar el trabajo existente. Aportamos enfoque, sistemas y coherencia, para que los equipos internos puedan lograr más — con menos fricción y con una marca sólida como referencia común.
Nos encargamos de todo el proceso: desde la dirección creativa hasta la entrega final. Podemos implicarnos desde el inicio, ayudando a definir el concepto, el guion y el enfoque narrativo. O bien, si ya tenéis una idea clara, podemos centrarnos únicamente en la producción y la postproducción. Nos adaptamos a lo que necesita cada proyecto.
Nuestro equipo cubre tanto la parte creativa como la técnica. No nos limitamos a grabar lo que se nos entrega: pensamos en la narrativa, el tono, el ritmo y el público objetivo. Esto es especialmente importante en proyectos con objetivos comerciales, institucionales o editoriales.
También contamos con instalaciones propias y certificadas de producción y postproducción, incluyendo estudios insonorizados y salas de sonido profesional listas para emisión o contenido comercial de alta calidad.
Ya sea un spot para televisión, un vídeo de marca o contenido digital, gestionamos todo el proyecto de principio a fin, bajo un mismo techo.
Yes — we design and execute tailored marketing campaigns for product launches, openings, corporate events, cultural initiatives, or any moment that requires focused visibility and impact. These campaigns can be digital, hybrid, or integrated with offline actions, depending on the context.
We start by defining the goal: Is it visibility, attendance, engagement, sales? Then we shape the narrative, tone, visual concept, and content plan. This might include landing pages, teaser videos, paid media, organic content, influencer activations, or event coverage.
Timing is critical, so we create clear timelines and deliverables that match the rhythm of the event. We also take care of real-time execution when needed — from live stories and reels to post-event reporting.
Whether you're launching a brand or filling a venue, we help you make it memorable — and measurable.
We believe the best results come from collaboration — not just delegation. That doesn’t mean you need to be involved in every detail, but your clarity, input, and responsiveness make a big difference.
At the beginning, we’ll ask you key questions to understand your goals, context, and constraints. Once the project is underway, we’ll guide the process while keeping you informed and involved at the right moments — giving feedback, approving milestones, or providing materials.
We adapt to your availability and working style, but we’re honest about what we need to keep things moving. You don’t have to micromanage anything — but being engaged, open, and timely will always lead to better outcomes.
More than anything, we treat every project as a shared effort. We’re on your side, and when the collaboration flows, the results speak for themselves.
Por supuesto. No todas las marcas necesitan ser reinventadas. De hecho, en muchos casos, la mejor decisión es conservar lo que funciona y construir a partir de ahí: refinar, alinear y potenciar la identidad sin empezar de cero.
Empezamos con una auditoría de tu marca actual: logotipo, colores, tipografía, tono, aplicaciones y percepción general. A partir de ahí, identificamos qué elementos merece la pena conservar y qué aspectos podrían estar frenando tu crecimiento.
Nuestro trabajo es acompañarte en una evolución consciente y estratégica: una transformación que refuerce tu marca sin perder el reconocimiento y la confianza que ya has ganado.
A veces eso implica pequeños ajustes de diseño, mayor coherencia visual o un nuevo sistema para aplicar tu identidad de forma más eficaz. Otras veces se trata de alinear tu mensaje y presencia visual con el punto en el que se encuentra tu negocio hoy, no donde estaba cuando se creó la marca.
En resumen: evolucionamos, no borramos.
Nuestro equipo de producción está basado en Cataluña, y la mayoría de nuestros proyectos audiovisuales se desarrollan dentro de esta región, donde tenemos control total sobre la calidad, la logística y el equipamiento. Para proyectos en Barcelona, Girona o zonas cercanas, gestionamos todo directamente con nuestro equipo interno y recursos propios.
Dicho esto, también hemos trabajado en proyectos fuera de nuestra base local. En esos casos, nos desplazamos con el equipo creativo o de dirección esencial y colaboramos con productoras externas de confianza en destino. Este modelo híbrido nos permite mantener el control creativo y la coherencia del resultado, adaptándonos a las necesidades logísticas del lugar.
Somos transparentes desde el inicio: si un proyecto queda fuera de nuestro alcance operativo directo, lo comunicamos claramente y proponemos una solución fiable. Nuestra prioridad es siempre ofrecer calidad y asegurarnos de que el resultado final esté a la altura — independientemente de dónde se produzca.
Our strategic approach is custom-built for each client — whether you’re a cultural institution, a startup, or an international brand. What sets us apart is the way we combine creativity, structure, and human insight.
We don’t just deliver “content.” We build communication systems that evolve with your brand. We’re involved from the foundations — helping define your voice, tone, message, and rhythm — and we stay present through execution and adaptation.
Unlike traditional agencies that separate strategy and production into silos, our team integrates both. The same people who define the vision also help implement it, ensuring consistency and real-world effectiveness. And because we work closely with clients, our strategies are never abstract — they’re grounded in your reality and made to work with your team.
At Highland, strategy isn’t just planning — it’s caring for every message you send out.
